We spent thirty+ years in the sound reinforcement business, producing live events, so I am always interested in how this part of the industry is doing.
The first thing that caught my eye was the terrific growth in revenues for the business. The article reports that ticket sales through the first six months of the year were up 23% over the same period last year and that ticket sales exceeded 21 million. So far, so good.
The number that really concerned me was the increase in average ticket price-up 11.5% to an average cost of $88.03.
It seems unlikely that, even in a recovering economic climate, that this number is sustainable.
By the way, the first concert ticket I ever bought was for Same and Dave. It cost $2.50!
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