Want To Send Your Customers To The Competition? Just Keep Using “Captcha”

I just spent 10 minutes trying to log in to my LinkedIn account, before finally moving on to something else.  Seems I was working from a computer that LinkedIn did not recognize,  and even though I had the correct email address and password, LinkedIn wanted more.

In an attempt to drive away spammers, they use a security device called Captcha that is supposed to prove to their servers that you are a human being instead of some sort of robot.

I am sure you have seen this (or something similar) where you are presented a text image and are asked to type the words you see.

It looks something like this

I hit “refresh” to get aa new image about a dozen times and each time was served an image more difficult to decipher than  the last, before finally giving up and moving on to my Facebook account. LinkedIn will have to wait for another day.

I can understand why a high traffic web site needs to protect itself from spammers, but does it need to protect itself from its users as well?

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