One of the things that makes our online sites different from lots of others is that we display our phone number prominently. If you’ve ever tried to contact Amazon or Ebay by phone, you know what I am talking about.…
Author: Jeff
Is This Any Way To Treat Your Best Customers?
I rarely go to the grocery store during the week, but I was out of the office this morning and stopped by to pick up something for lunch. I grabbed a couple of items and jumped in the express line. …
Get Your “Quiet” Idea Shouted From Coast To Coast
Jeff
Posted in business communication, good business ideas, special event production
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After a couple of years of supplying tape products to a high school robotics competition put on by an organization called US First, I had the opportunity to attend one of their competitions. What an eye opener! The North Carolina…
Are You Paying To Support “Orphans” You Haven’t Seen In Years?
In checking over our monthly American Express statement (I really should do this more often) I noticed a charge from Google Adwords for $20.83. I dug back a little further and found that this charge had been repeating itself on…
Press Blackout? Really?
I have regularly written about the value of ad supported trade publications for the concert production industry. They may be supported by advertisers, but they have lots of quality editorial content, and they are free. One of my favorites is…
Find New Sales Opportunities By Re-purposing Your Products
Several years ago we got a series of phone calls about this time of year from prospective customers who were interested in a product we sold, bi-filament tape, but they wanted it in a much wider width than we offered.…
Power A Smile Lights Up Toys For Tots
Duracell has committed up to one million batteries in this year’s Power A Smile campaign for Toys For Tots. Celebrity spokesperson Ellen DeGeneres shared details about Duracell’s holiday generosity in a video featured on the San Francisco Examiner’s web site.…
Customer Use Of Credit Cards Will Hurt Small Business
We extend lots of credit. Most of our customers are businesses who make repeat purchases and they are very reliable when it comes to paying their bills. We make it easy to qualify for Net 30 terms and a high…
USITT Program Brings A New Kind Of Education To The Stage
An article about a new stage rigging inspection program in a trade journal I regularly read featured a grant program that funds rigging inspections for schools. It is a great idea and something that every drama teacher and school facility…
Does The Seller Still Set The Terms?
A classic concept in business is that “the seller sets the terms”. That means that the seller (the one that has an item or service that you want to buy) sets the terms (the price, the delivery date, the time…
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