The saddest days of the year for me is the day in the late fall that I decide to put the removable hard top on my car in place of the convertible top. One of my guiltiest pleasures is long fall drives with the top down and it’s always depressing to see that come to an end.
All that is an intro to a new product announcement by Duracell. They are rolling out a new line of automotive batteries.
Duracell is positioning this product line as a battery intended to meet the needs of today’s automobiles that have so many electrical accessories. We gone from batteries that start your car and let you listen to the radio to needing a power source that will handle a two bedroom apartment.
There is no end to the electrical accessories that cars can have these days. Cars have become workplaces and auto batteries need to be able to power all sorts of devices when the engine is not running. That’s a prescription for a dead battery.
Oddly, this line of auto batteries does not yet appear on Durcell’s web site, so detail are hard to come by. They are currently available in limited areas and there has been no announcement about a national roll out.
We’ve been a distributor of Duracell Procell batteries for many years and are always surprised at how poorly this company uses the web to support product information. It is amazing to me that the day after you announce a new product line that there is no mention of it on your corporate web page.
Duracell may not understand how to use the web, but they sure understand the value of their brand. Auto batteries by Duracell is a logical extension of how brands are leveraged and if this is a good product, they should be able to grab a big percentage of the market.
GoodBuyGuys.com is your online source for Permacel gaffers tape,Duracell Procell batteries, MagLite flashlights, Nashua duct tape, Bay State wire ties, Hosa and Entertainment One extension cords andOnStage Stand mic stands. You might enjoy our “How Not To Test A Battery” animation
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