Aren’t We All Selling Something?

I try spend part of every day visiting forums where there are discussions among hands-on users of the products we sell. You can get a lot of good information about how people use what we sell to solve problems and its possible to develop good theories about how trends will develop over the coming months and years.

Unfortunately, those who moderate these forums (a thankless task, I know) have become so concerned about members using their forums to sell products that they are denying their membership the chance to take advantage of some of the most expert opinions available in the marketplace.

We have a very large product user base of stagehands and theatre techs, and almost every problem they face is going to cost them something to solve. Why deny these hard working technicians access to information from those who know these problem solving products the best.

I tried for a while to post solutions and start legitimate discussion on some of these forums, but I was constantly being threatened with banishment because the moderators did not want any links in their forums to any commercial sites.

Here’s a couple of quick examples.:

A number of theatre techs were discussing how to best remove adhesive residue from cables. I’ve done a lot of this and we sell a product that does the job really well. A link to this product on one of our web sites might have saved somebody a lot of time. Not Allowed!

I came across a post from a church sound technician who was concerned about poor battery life in her wireless microphones. It turns out that the church was using old-style carbon batteries in an attempt to save money. A simple link to buybattery.com where we sell the most highly regarded wireless mic battery around at very competitive prices might have been of real use to this person. Not allowed!

I understand the need to control spam and prevent postings from people who are selling something completely irrelevant to the discussion, but as long as these forum moderators attempt to block information from those who have the most to offer, they are not serving their members the best they could.

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