Month: January 2014

Are You Paying To Support “Orphans” You Haven’t Seen In Years?

In checking over our monthly American Express statement (I really should do this more often) I noticed a charge from Google Adwords for $20.83. I dug back a little further and found that this charge had been repeating itself on

Posted in business communication, customer service, good business ideas

Press Blackout? Really?

I have regularly written about the value of ad supported trade publications for the concert production industry.  They may be supported by advertisers, but they have lots of quality editorial content, and they are free. One of my favorites is

Posted in bad business ideas, business communication

Find New Sales Opportunities By Re-purposing Your Products

Several years ago we got a series of phone calls about this time of year from prospective customers who were interested in a product we sold,  bi-filament tape, but they wanted it in a much wider width than we offered.

Posted in good business ideas, tape